{"id":12184,"date":"2023-02-07T10:28:20","date_gmt":"2023-02-07T10:28:20","guid":{"rendered":"https:\/\/startin.lv\/?post_type=learn_blog_post&#038;p=12184"},"modified":"2023-02-17T14:29:38","modified_gmt":"2023-02-17T14:29:38","slug":"latvijas-jaunuznemumu-ekosistema-cina-par-400-000-eur-lat-eng","status":"publish","type":"learn_blog_post","link":"https:\/\/startin.lv\/lv\/learn_blog_post\/latvijas-jaunuznemumu-ekosistema-cina-par-400-000-eur-lat-eng\/","title":{"rendered":"Latvijas jaunuz\u0146\u0113mumu ekosist\u0113ma: c\u012b\u0146a par 400 000 EUR (LAT\/ENG)"},"content":{"rendered":"<h1><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-12211 size-full\" src=\"https:\/\/startin.lv\/wp-content\/uploads\/2023\/02\/Screenshot-2023-02-15-at-17.08.32-1.png\" alt=\"\" width=\"548\" height=\"384\" srcset=\"https:\/\/startin.lv\/wp-content\/uploads\/2023\/02\/Screenshot-2023-02-15-at-17.08.32-1.png 548w, https:\/\/startin.lv\/wp-content\/uploads\/2023\/02\/Screenshot-2023-02-15-at-17.08.32-1-480x336.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 548px, 100vw\" \/><\/h1>\n<h1><b>Latvijas jaunuz\u0146\u0113mumu ekosist\u0113ma: c\u012b\u0146a par 400 000 EUR<\/b><\/h1>\n<p><strong>Latvijas jaunuz\u0146\u0113mumu ekosist\u0113ma \u0161obr\u012bd ir diezgan kompakta \u2013 neliela un cie\u0161i saist\u012bta \u2013 sf\u0113ra, ta\u010du tai ir lielas amb\u012bcijas augt un atbilsto\u0161a kapacit\u0101te, lai to paveiktu. Kop\u0161 2010. gada, kas iez\u012bm\u0113 pa\u0161u ekosist\u0113mas pirms\u0101kumu, m\u016bsu jaunuz\u0146\u0113mumi kopum\u0101 ir invest\u012bcij\u0101s piesaist\u012bju\u0161i 615 miljonus eiro. Vair\u0101k nek\u0101 puse no t\u0101 tika sav\u0101kta p\u0113d\u0113jo divu (!) gadu laik\u0101.<\/strong><\/p>\n<p><strong>Vair\u0101k datu var apskat\u012bt <a href=\"https:\/\/startin.lv\/wp-content\/uploads\/2023\/01\/Latvian_Startup_Report_2022.pdf\"><i>Latvian Startup Report 2022<\/i><\/a><i>.<\/i><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Pirm\u0101 vienrad\u017ea dzim\u0161ana (<\/span><i><span style=\"font-weight: 400;\">Printful<\/span><\/i><span style=\"font-weight: 400;\">) un virkne augsta l\u012bme\u0146a invest\u012bciju, ko strauji augo\u0161i jaunuz\u0146\u0113mumi ir piesaist\u012bju\u0161i p\u0113d\u0113j\u0101 laik\u0101 (<\/span><i><span style=\"font-weight: 400;\">Printify, Lokalise, Aerones, Whimsical, Juro<\/span><\/i><span style=\"font-weight: 400;\">), k\u0101 ar\u012b to ekonomiskais ieguld\u012bjums \u2013 darba vietu rad\u012b\u0161ana, nodok\u013cu maks\u0101jumi un citi\u00a0\u2014 tas viss liecina, ka esam uz pareiz\u0101 ce\u013ca, veidojot inovat\u012bvu ekonomiku. Un \u0161is ir laiks, kad\u00a0 valstij b\u016btu j\u0101pa\u0101trina jaunuz\u0146\u0113mumu ekosist\u0113mas jauda, nevis j\u0101relaks\u0113jas un j\u0101ietur pauze. Sekm\u012bgi iekustin\u0101t\u0101 sniega bumba ir j\u0101turpina ritin\u0101t.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0160\u0101das izaugsmes trajektorija bija pamats \u201cJaunuz\u0146\u0113mumu ekosist\u0113mas att\u012bst\u012bbas strat\u0113\u0123ijai 2022-2025\u201d, kuru pabeidza un parakst\u012bja Latvijas vald\u012bba un galvenie jaunuz\u0146\u0113mumu ekosist\u0113mas dal\u012bbnieki, tostarp Latvijas Jaunuz\u0146\u0113mumu asoci\u0101cija <\/span><i><span style=\"font-weight: 400;\">Startin.LV<\/span><\/i><span style=\"font-weight: 400;\">. Strat\u0113\u0123ij\u0101 tika noteikti divi galvenie, l\u012bdz 2025. gadam sasniedzamie m\u0113r\u0137i:<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><strong>+300 miljoni eiro invest\u012bciju,<\/strong><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><strong>+1500 jaunu darbavietu.<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Strat\u0113\u0123iju un pamat\u0101 eso\u0161o memorandu skatiet <\/span><a href=\"https:\/\/www.em.gov.lv\/lv\/jaunuznemumu-ekosistemas-attistibas-strategija\"><span style=\"font-weight: 400;\">\u0161eit<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Min\u0113to m\u0113r\u0137u sasnieg\u0161anai tika izveidots visaptvero\u0161s aktivit\u0101\u0161u kl\u0101sts, kas no valsts bud\u017eeta 2023.-2025.gadam pras\u012btu 1 200 000 eiro, proti <\/span><b>400 000 eiro gad\u0101.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Nerun\u0101jot aplinkus, lai Latvijas jaunuz\u0146\u0113mumu ekosist\u0113ma var\u0113tu spert n\u0101kamos so\u013cus aug\u0161up, b\u016btu nepiecie\u0161ams v\u0113l daudz vair\u0101k par strat\u0113\u0123ij\u0101 min\u0113to. Jaunuz\u0146\u0113mumu ekosist\u0113mai ir nepiecie\u0161ami regul\u0101ri un p\u0101rdom\u0101ti ieguld\u012bjumi, lai att\u012bst\u012btu talant\u012bgu, augsti kvalific\u0113tu darbasp\u0113ku, nodro\u0161in\u0101tu jaunuz\u0146\u0113mumiem atbilsto\u0161us r\u012bkus izaugsmei un m\u0113rogo\u0161anai, pal\u012bdz\u0113tu tiem sacensties par \u0101rvalstu iesp\u0113jkapit\u0101la investoru uzman\u012bbu un daudz\u0101m cit\u0101m vajadz\u012bb\u0101m. Ide\u0101l\u0101 pasaul\u0113 (sveiciens Igaunijai un Lietuvai, kas, \u0161\u0137iet, tur jau ir) visu augst\u0101k min\u0113to aktivit\u0101\u0161u kopumam katru gadu var\u0113tu velt\u012bt 2-3 miljonu eiro.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Atgrie\u017eoties realit\u0101t\u0113 &#8211; 2023. gada valsts bud\u017eeta saska\u0146o\u0161anas laik\u0101 Saeim\u0101 piepras\u012bt\u0101 summa 1 200 000 eiro uz trim gadiem tika samazin\u0101ta l\u012bdz 200 000 eiro 2023. gadam. Lai gan m\u0113s nekav\u0113joties atbild\u0113j\u0101m ar v\u0113stuli Saeimai, aicinot palikt pie nolemt\u0101 (par v\u0113stuli lasiet <\/span><a href=\"https:\/\/labsoflatvia.com\/aktuali\/aicina-pieskirt-400-tukstosus-jaunuznemumu-nozarei\"><span style=\"font-weight: 400;\">\u0161eit<\/span><\/a><span style=\"font-weight: 400;\">), var rasties lo\u0123isks jaut\u0101jums: 200 000 eiro &#8211; tas ir daudz vai maz? Lai atbild\u0113tu uz \u0161\u0101diem jaut\u0101jumiem, labi piem\u0113rots ir ieguld\u012bjumu-atdeves (<\/span><i><span style=\"font-weight: 400;\">ROI<\/span><\/i><span style=\"font-weight: 400;\">) princips, kas uzr\u0101da nepietiekama ieguld\u012bjuma nesam\u0113rojam\u012bbu ar neatbilsto\u0161\u0101m gaid\u0101m:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">tie ir 200 000 eiro, kas m\u016bs virz\u012btu uz 300 miljonu eiro invest\u012bcij\u0101m un 1500 jaun\u0101m darba viet\u0101m;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">tie ir 200 000 eiro ekosist\u0113m\u0101, kas 2021. gad\u0101 piesaist\u012bja 247 miljonus eiro un 2022. gad\u0101 92 miljonus eiro;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">tie ir 200 000 eiro ekosist\u0113mai, kas 2021.gad\u0101 valsts bud\u017eet\u0101 nodok\u013cu un citu nodok\u013cu veid\u0101 samaks\u0101ja 44 miljonus eiro.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">V\u0113l viens jaut\u0101jums, ko mums uzdod: kam t\u0101 nauda vajadz\u012bga un kas to sa\u0146ems? Naudas piepras\u012bjumu iesniedza Latvijas Jaunuz\u0146\u0113mumu asoci\u0101cija <\/span><i><span style=\"font-weight: 400;\">Startin.LV<\/span><\/i><span style=\"font-weight: 400;\">, <\/span><i><span style=\"font-weight: 400;\">TechHub Riga<\/span><\/i><span style=\"font-weight: 400;\">, <\/span><i><span style=\"font-weight: 400;\">TechChill<\/span><\/i><span style=\"font-weight: 400;\">, Latvijas Priv\u0101t\u0101 un Riska kapit\u0101la asoci\u0101cija (LVCA), Latvijas Biznesa e\u0146\u0123e\u013cu t\u012bkls (<\/span><i><span style=\"font-weight: 400;\">LatBAN<\/span><\/i><span style=\"font-weight: 400;\">) un R\u012bgas Tehnisk\u0101s universit\u0101tes Zin\u0101tnes un inov\u0101ciju centrs. Iz\u0146emot p\u0113d\u0113jo min\u0113to, p\u0101r\u0113j\u0101s piecas ir nevalstisk\u0101s bezpe\u013c\u0146as organiz\u0101cijas ar juridisko statusu \u201cbiedr\u012bba\u201d vai \u201cnodibin\u0101jums\u201d.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">400 000 eiro 2023. gad\u0101 piepras\u012bti, lai da\u013c\u0113ji segtu \u0161\u0101das aktivit\u0101tes:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">200\u00a0000 eiro atbalsts lielu startup pas\u0101kumu organiz\u0113\u0161anai, galvenie divi no kuriem ir: <\/span><i><span style=\"font-weight: 400;\">TechChill<\/span><\/i><span style=\"font-weight: 400;\"> (starptautisks pas\u0101kums, kur\u0101 kop\u0101 pulc\u0113jas 2500 dal\u012bbnieku, tostarp 180 investori un 150 starptautiski run\u0101t\u0101ji), <\/span><i><span style=\"font-weight: 400;\">Startup Day &amp; Startup BBQ<\/span><\/i><span style=\"font-weight: 400;\"> (viet\u0113jais forums, kura m\u0113r\u0137is ir identific\u0113t iek\u0161\u0113j\u0101s ekosist\u0113mas probl\u0113mas, dal\u012bties ar atjaunin\u0101jumiem un atskat\u012bties uz viet\u0113jo jaunuz\u0146\u0113mumu un to dibin\u0101t\u0101ju pan\u0101kumiem);<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">125\u00a0000 eiro Latvijas jaunuz\u0146\u0113mumu izgl\u012bto\u0161anai par biznesa vad\u012bbu, papla\u0161in\u0101\u0161anu, z\u012bmola veido\u0161anu, sarun\u0101m ar investoriem un cit\u0101m t\u0113m\u0101m, kas ir b\u016btiskas veiksm\u012bga glob\u0101la jaunuz\u0146\u0113muma att\u012bst\u012bbai, k\u0101 ar\u012b biznesa e\u0146\u0123e\u013cu investoru izgl\u012bto\u0161anai par jaunuz\u0146\u0113mumu invest\u012bciju b\u016bt\u012bbu;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">30 000 eiro, lai nodro\u0161in\u0101tu jaunuz\u0146\u0113mumu sadarb\u012bbas iesp\u0113jas ar investoriem un korporat\u012bvajiem partneriem;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">40 000 eiro Latvijas jaunuz\u0146\u0113mumu <\/span><a href=\"https:\/\/startin.lv\/lv\/startup-database\/\"><span style=\"font-weight: 400;\">datu b\u0101zes<\/span><\/a><span style=\"font-weight: 400;\"> uztur\u0113\u0161anai, kas ietver tehnisko apkalpo\u0161anu, datu v\u0101k\u0161anu un datu anal\u012bzi;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">30 000 eiro, lai p\u0101rst\u0101v\u0113tu Latviju starptautisk\u0101s jaunuz\u0146\u0113mumu konferenc\u0113s un citos pas\u0101kumos, kur ir iesp\u0113ja populariz\u0113t valsts t\u0113lu un piesaist\u012bt investoru un mediju uzman\u012bbu;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">90 000 eiro, lai segtu ar augst\u0101kmin\u0113tajiem punktiem saist\u012bto p\u0101rvald\u012bbas un administr\u0113\u0161anas izdevumus.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">V\u0113lreiz j\u0101uzsver, ka piepras\u012btie 400 000 eiro ir maz\u0101ka summa par to, kas nepiecie\u0161ams Latvijas jaunuz\u0146\u0113mumu ekosist\u0113mas optim\u0101lai un v\u0113lamai izaugsmei. M\u0113s apliecinam katr\u0101 piepras\u012bt\u0101 eiro nepiecie\u0161am\u012bbu, uzsverot to k\u0101 ieguld\u012bjumu jaunuz\u0146\u0113mumu ekosist\u0113m\u0101, kas d\u0101sni atmaks\u0101sies. M\u0113s esam gatavi g\u0101d\u0101t rezult\u0101tus \u2013 k\u0101 jau alla\u017e to dar\u0101m.<\/span><\/p>\n<hr \/>\n<hr \/>\n<hr \/>\n<p>&nbsp;<\/p>\n<h1><b>Latvian Startup Ecosystem: Battle for the Inglorious 400,000 EUR<\/b><\/h1>\n<p><strong>Being a rather compact bubble at the moment, Latvian startup ecosystem has a big ambition to grow and a matching capacity to do that. Since 2010, which marks the very origins of the ecosystem, our startups have raised a total of 615 million euro. More than half of that was raised in the last two (!) years alone.<\/strong><\/p>\n<p><strong>See fresh data in <a href=\"https:\/\/startin.lv\/wp-content\/uploads\/2023\/01\/Latvian_Startup_Report_2022.pdf\">Latvian Startup Report 2022<\/a>.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">The birth of the 1st unicorn (Printful), and a range of high-level investments we&#8217;ve recently witnessed (Printify, Lokalise, Aerones, Whimsical, Juro) as well as their economic contribution measured in job creation, tax payments, to name just two &#8211; all suggest we are on the right track of building an innovative economy. And this is the time when we need to accelerate our effort, instead of sitting back and relaxing. We need to get that snowball rolling.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This acceleration was exactly the rationale behind the Strategy for Startup Ecosystem Development 2022-2025, finalized and signed by the key government and startup ecosystem players, including Latvian Startup Association Startin.LV. The Strategy defined two main goals to achieve by 2025:<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><strong>+ 300 million euro investments<\/strong><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><strong>+ 1,500 new jobs<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Find the Strategy and the underlying Memorandum <\/span><a href=\"https:\/\/www.em.gov.lv\/lv\/jaunuznemumu-ekosistemas-attistibas-strategija\"><span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To achieve the said goals, a comprehensive list of activities was put together, and 1,200,000 euro were requested from the State Budget for 2023-2025, that being <\/span><b>400,000 euro per each year<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let&#8217;s be clear: to propel Latvian startup ecosystem to new heights, we need much more than that. We need consistent programmatic investments into nurturing the right talent, giving startups proper tools to grow and scale up, helping them compete for foreign VCs&#8217; attention, and so on and so forth. In an ideal world (hello to Estonia and Lithuania who seem to be living in there), all these activities combined would easily put us in a ballpark of at least 2-3 million euro annually.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But let&#8217;s get back to the real world: during the elaborations of the State Budget 2023 in the Parliament, the requested amount of 1,200,000 euro for three years was reduced to just 200,000 euro for 2023. While we immediately responded to this with a letter to the Parliament urging them not to do that (read about the letter <\/span><a href=\"https:\/\/labsoflatvia.com\/aktuali\/aicina-pieskirt-400-tukstosus-jaunuznemumu-nozarei\"><span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\">), a fair question is: 200,000 euro &#8211; is it a lot or is it a little? One familiar with the return-on-investment (ROI) concept might be best equipped to answer that:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">That&#8217;s 200,000 euro which are supposed to propel us to the mentioned 300 million euro investments and 1,500 new jobs;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">That&#8217;s 200,000 euro for an ecosystem which raised 247 million euro investments in 2021 and 92 million euro in 2022;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">That&#8217;s 200,000 euro for the ecosystem which in 2021 paid 44 million euro to the State Budget in form of taxes and other duties.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Another question we hear: what the money is needed for and who will receive it? The money request was placed by Latvian Startup Association (Startin.LV), TechHub Riga, TechChill, Latvian Venture Capital and Private Equity Association (LVCA), Latvian Business Angel Network (LatBAN), and the Science and Innovation Center of the Riga Technical University. Except for the last member, the other five are non-government non-profit organizations with a legal status of either \u201csociety\u201d (in Latvian, \u201cbiedr\u012bba\u201d) or \u201cfoundation\u201d (in Latvian, \u201cnodibin\u0101jums\u201d).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">400,000 euro in 2023 is requested to <\/span><span style=\"font-weight: 400;\">partially<\/span><span style=\"font-weight: 400;\"> cover the following activities:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">200,000 euro support to organize major startup events, to name just two: TechChill (international event bringing together a total of 2500 attendees, including 180 investors and 150 international speakers), Startup Day &amp; Startup BBQ (local forum aimed to identify internal ecosystem problems, share updates and reflect on the success of local founders and their startups);<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">125,000 euro to educating Latvian startups about business management, scaling-up, brand-building, negotiations with investors, and other topics crucial for growing a successful global startup, as well as educating business angel investors about the nature of the startup investments;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">30,000 euro to provide networking opportunities for startups with investors and corporate partners;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">40,000 euro to sustain the Latvian startup <\/span><a href=\"https:\/\/startin.lv\/lv\/\"><span style=\"font-weight: 400;\">database<\/span><\/a><span style=\"font-weight: 400;\">, which includes technical maintenance, data gathering and data analysis;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">30,000 euro to represent Latvia at international startup conferences and side-events, whereas there is a chance to promote the image of our country and attract attention of investors and media;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">90,000 euro to cover the management and administration costs associated with the above points.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Once again, the requested 400,000 euro is less than what the Latvian startup ecosystem needs in order to grow in an optimal and desired way. And we stand by every requested euro, seeing it as an investment into the startup ecosystem which will pay off generously. Ready to deliver &#8211; as we always do.<\/span><\/p>","protected":false},"author":9,"featured_media":12211,"parent":0,"template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"class_list":["post-12184","learn_blog_post","type-learn_blog_post","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/startin.lv\/lv\/wp-json\/wp\/v2\/learn_blog_post\/12184","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/startin.lv\/lv\/wp-json\/wp\/v2\/learn_blog_post"}],"about":[{"href":"https:\/\/startin.lv\/lv\/wp-json\/wp\/v2\/types\/learn_blog_post"}],"author":[{"embeddable":true,"href":"https:\/\/startin.lv\/lv\/wp-json\/wp\/v2\/users\/9"}],"version-history":[{"count":9,"href":"https:\/\/startin.lv\/lv\/wp-json\/wp\/v2\/learn_blog_post\/12184\/revisions"}],"predecessor-version":[{"id":12220,"href":"https:\/\/startin.lv\/lv\/wp-json\/wp\/v2\/learn_blog_post\/12184\/revisions\/12220"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/startin.lv\/lv\/wp-json\/wp\/v2\/media\/12211"}],"wp:attachment":[{"href":"https:\/\/startin.lv\/lv\/wp-json\/wp\/v2\/media?parent=12184"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}